Marketing Concept Definition And Importance. Some of the major importance of marketing concept are as follows. This concept was developed to tackle the consumerism and profit only the motive of business.
The marketing concept is the philosophy that firms should analyze the needs of their customers and then make decisions to satisfy those needs better than the competition. When the firm produces the product which meets the requirements of the customers the need for promotion is reduced. I Concern for customers needs and wants rather than for the product increases the acceptability of the product.
In other words the recognition of the importance of marketing leads to the acceptance of marketing concept.
The process of Planning Executing the conception pricing promotion and distribution of ideas goods and services to create exchanges that satisfy. The marketing concept is the philosophy that firms should analyze the needs of their customers and then make decisions to satisfy those needs better than the competition. Some of the major importance of marketing concept are as follows. The Marketing concept is the philosophy that firms should analyze the needs of their customers and then make decisions to satisfy those needs better than the competition.
