Marketing Concepts Benefits. The idea of the marketing concept is to anticipate and satisfy the needs and wants of customers better than the competitors. Useful in customer retention and long-term relationships.
The marketing concepts have been here for over 200 years but it is only now when we consciously use them in our strategies. But the emphasis of this concept is to make the company fulfill social responsibilities for a sustainable future in the long term. The following are the advantages of marketing concept.
The following are the advantages of marketing concept.
But the emphasis of this concept is to make the company fulfill social responsibilities for a sustainable future in the long term. Marketing is defined by Wikipedia as the process by which companies create customer interest in goods or services through which companies build strong customer relationships and creates value for their customers and for themselves. The purpose is to create a situation that benefits both parties. Customer and the company.
