Marketing Concept Netflix. Many marketers wouldnt consider Netflix a tale of content marketing success. Today we are going to link these elements together using the concept of the flywheel.

Or so the logic goes. They also tweaked the wording of the ad copy as needed. Promotion is one of the strongest areas when it comes to the marketing mix for Netflix as they are constantly promoting and advertising their service in different ways.
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Original content production is the USP of Netflix Marketing Strategy. Netflix is entertainment not content marketing. Original content production is the USP of Netflix Marketing Strategy. Youd almost think its Magic Leap.