What Are Selling And Marketing Concept. What is Selling Concept. The selling concept essentially mirrors the thought that consumers will not purchase enough of the companys products unless large-scale promotional and selling efforts are carried out by it.
The production concept is the first step in the marketing process. Therefore businesses and companies should carry out promotional and marketing activities to accelerate their product in the market. Product price place physical.
The efforts involved in selling concept includes promotion and persuasion but integrated marketing efforts are used by marketing concept which encompasses various strategies related to the marketing mix ie.
The production concept is the first step in the marketing process. Selling concept is one of the ideologies in marketing like production concept product concept holistic concept. The marketing concept is oriented towards profit maximisation whereas in selling the concept sales maximisation is the ultimate objective. Customer and the company.
