Understanding Marketing Concepts. The marketing concept is the use of marketing data to focus on the needs and wants of customers in order to develop marketing strategies that not only satisfy the needs of the customers but also the accomplish the goals of the organization. A holistic approach is taken with the whole orgnization striving to make the customer experience better.
A holistic approach is taken with the whole orgnization striving to make the customer experience better. However many people shy away from it since marketing concept is a little complex. It is also the process of finding creating and retaining profitable customers.
Marketing concepts are driven by.
Marketing concepts are driven by. The marketing concept is the concept of competition. The marketing concept also demands that the strategic decisions made by the company are taken keeping the customer in mind. It is also the process of finding creating and retaining profitable customers.
