Marketing Core Concepts. The core concept of MarketingMarketing is a social managerial process by which individuals groups obtained what they need want through creating offering exchanging products of value with others. For example production concept deals with production and selling concept deals with selling.

Needs wants Demand product Utility value Cost Satisfaction Exchange Transaction Transfer Relationships Network Marketer Marketing and Prospect are the core concepts in marketing. This concept is the one that puts the customer at the core of every business activity. For example production concept deals with production and selling concept deals with selling.
This concept is the one that puts the customer at the core of every business activity.
Needs wants Demand product Utility value Cost Satisfaction Exchange Transaction Transfer Relationships Network Marketer Marketing and Prospect are the core concepts in marketing. Product advertising sales its all based on market research. The core concept of MarketingMarketing is a social managerial process by which individuals groups obtained what they need want through creating offering exchanging products of value with others. Production Concept The production concept is one of the earliest marketing concepts where the company focuses on the efficiency of its production processes.