Marketing Concept The Meaning. The marketing concept is a process when a company plans and implements to maximize profit by increasing sales satisfying customers needs and beating competitors. The marketing concept is the use of marketing data to focus on the needs and wants of customers in order to develop marketing strategies that not only satisfy the needs of the customers but also the accomplish the goals of the organization.
The marketing concept is the use of marketing data to focus on the needs and wants of customers in order to develop marketing strategies that not only satisfy the needs of the customers but also the accomplish the goals of the organization. This concept is the most fundamental marketing concept. Current and future trends.
The idea that a company should supply a product or service based on what customers want and need.
What is Marketing Concept. The idea that a company should supply a product or service based on what customers want and need. The marketing concept is also known as the pull strategy meaning businesses are so powerful customers will always return and buy more. Applying the marketing concept also means knowing what the market needs and expects from the company as a result of which companies which apply the marketing concept need to carry out more of market research.
